Make rainy days fun

KiU is an adult outdoor products brand with the vision of enabling users to enjoy outdoor activities without being affected by the weather.

The aim is to escape from daily life and spend time comfortably in outdoor settings.

KiU is a specific seasonal word in Japanese poetry.

Seasons are determined by natural laws, and people in the past were better able to coexist with nature than people today.

Cherish what you can do now, take it one step at a time, that's what KiU means.